What is Universal Design?  Universal Design (UD) or Inclusive Design refers to the design of products and the environment which is usable to the greatest extent possible by people of ALL ages, size and with varying ABILITIES.


Universal Design respects human diversity (since every individual is unique) and promotes the inclusion of all people in all activities of life.


Why Universal Design?
Universal Design takes into consideration the 'person' and their ability during the entire design process; from conceptualisation to realisation.

  • Puts the person first - people-centred approached.
  • Ensures that environments, products, services and interfaces are usable by people of all ages and abilities.
  • Have a deeper understanding on the consumer needs and their aspirations so as to deliver more usable and desirable products.
  • Explore and appreciate how different individuals live, work - and play in particular, discover how people actually interact with products and services.


7 Principles of Universal Design

  • Equitable Use
  • Flexibility in Use
  • Simple and Intuitive Use
  • Perceptible Information
  • Tolerance for Error
  • Low Physical Effort
  • Size and Space for Approach and Use.